Honda Cars India will send off its new game utility vehicle (SUV) not long before the beginning of the festive season in 2023. The automaker as of now sells models like City e:HEV (half breed), fifth-age City, fourth-age City, Stun, WR-V and Jazz in the country.
While the advancement interaction for this ‘India-focussed’ SUV is practically finished, Honda will currently start processing plant arrangements, trailed by the pre-creation activities. Like the organization’s different models, the new SUV will be fabricated at its Tapukara plant, which is situated in Alwar region of Rajasthan.
Honda’s Tapukara plant has a yearly introduced creation limit of 1,80,000 units. In any case, the limit usage as of now stands simply over 60%. The organization will target using the total limit following the send off of the new SUV. The limit may be expanded to 2,00,000 units on the off chance that the interest rises.
Conversing with India Today, Honda’s showcasing and deals VP Kunal Behl said that the new SUV will raise a ruckus around town market “before the bubbly time of the following year.” In light of Honda’s ‘man greatest, machine least’ reasoning, the car has been planned remembering the space, innovation, strength and mileage necessities of the clients, he added.
While Behl didn’t share insights concerning the determinations and powertrains of the new SUV, Honda should seriously mull over bringing a half breed variation. “So half and half is a decent powertrain that we have tried with City. We will assess each choice as to the new SUV,” he said.
Honda is additionally putting money on the new SUV to be its third volume support point after City and Stun brands. While the organization sold 1,83,787 units in the homegrown market in FY 2018-19, its business dropped to 1,02,016 units in FY 2019-20 and further to 82,074 units in FY 2020-21. There was some recuperation at 85,609 units in FY 2021-22.
The absence of SUV choices and rising contest from rival brands have brought about Honda reliably losing its portion in the traveler vehicle (PV) section. From 5.44 percent in FY 2018-19, the organization’s portion declined to 3.67 percent in FY 2019-20, 3.02 percent in FY 2020-21 and 2.79 percent in FY 2021-22.
“Not being in the SUV fragment is something we are absent. Yet, we actually accept that cars have been a favored decision. Albeit the SUV section is developing, there will be a major interest for cars and Honda has been an extremely impressive player in the car market. Having said that, presently we will investigate and come up unequivocally in the SUV portion,” Behl noted.
For reference, the portion of the car section in the PV market remained at just 10.2 percent in FY 2021-22 in contrast with 40.1 percent of the SUV fragment.
Albeit the new SUV is chiefly for the homegrown market, Behl said that Honda could think about sending out it too. As of now, the organization trades the fifth-age City, Flabbergast, WR-V and Jazz.